The Story Behind Panda

Founded by Tatiana Saroufim, Panda the Label was created from a simple yet powerful vision: to design bags that bring comfort, style, and ease into everyday life. What began as a dream has grown into a brand rooted in belief, courage, and a deep desire to share something meaningful with the world.

At Panda, we believe that when a vision is fueled by purpose and the courage to pursue it, it transforms into something beautiful—something that inspires others to dream too. This brand is a reminder that with dedication, faith, and heart, every dream can be reached.

Why Panda?

Panda is more than just bags; it’s an identity, a lifestyle, and a daily companion. Each piece is designed to feel like a hug on the go: soft, fluffy, and comforting, yet chic.

Panda For All

Our collections are made for everyone: teenagers discovering their style, moms on the go, professionals balancing busy days, and individuals of all ages who believe comfort and fashion can live together. With carefully chosen colors and adaptable shapes, Panda bags are here to reflect every personality and lifestyle.

What's Next?

And this is only the beginning. Panda the Label will continue to grow with you because Panda isn’t just something you carry, it’s something you feel.